Your Business Image is Important

Business image, identity and legibility can affect a business reputation! Corporate identity is the pieces, methods and techniques a company uses to differentiate itself from the rest. It's proven that a company that has a consistent corporate identity is taken much more seriously than those that don't.

Corporate identity is reinforced through various types of signage. There are a variety of factors to maximize the value of signage:
-         Letter height - An effective sign mush be legible from a distance and letters with a taller, wider stroke can be read from further away.
-         Contrast - Letters that blend in with their backgrounds become illegible at moderate distances.
-         Font Choice - Use decorative fonts sparingly and limit to a maximum of two type styles to make the message easily read at a distance.

Sign Age has lots of experience designing effective signage. We have in-house resources to help you select the correct size, colors, and font choices to make your corporate identity really pop. And research shows that no matter what the media - radio, TV, print, online - well-designed signage is the most cost-effective form of advertising.